The partnership includes hosting the Get Outside Tour during the co-located events.
Lost Paddle Events announced today that Outside Inc, is an official presenting sponsor for both The Big Gear Show and (e)revolution, staging this June at the Colorado Convention Center in Denver. In addition, The Big Gear Show will also host the first official Colorado stop of the brand-new Get Outside Tour during both the trade and consumer festival days of the show.
“With its extensive outdoor-focused brands, Outside is the perfect media partner for both shows – providing us with both consumer-facing and trade media for event promotion to the industry and the vast number of outdoor enthusiast subscribers,” said Dave Petri, Marketing and Communications Director for both shows. “Outside has 6.8 Million Outside+ members and an annual audience of 250 million people, representing a wide range of demographics that partake in an average of ten active lifestyle activities.”
Both (e)revolution and The Big Gear Show arrive in Denver, Colorado, for the first time, June 8 – 11, 2023. Co-located together and introducing a unique B2B2C show format, each event will offer two dedicated B2B trade show days for retailers and media on June 8th and 9th and then open to the public on June 10th for consumers to attend during the last two days. Separating the two shows in the exhibit hall will be a professionally designed demonstration area with an indoor track to test e-bikes, a climbing wall, adaptive gear demonstrations, and a family camp zone.
“We’re excited to be the presenting sponsor for the Big Gear Show and (e)revolution, allowing us to promote Outside’s mission ‘to get everyone outside’ with the 2023 Get Outside Tour,” said Randy Propster, Outside’s Events Coordinator.
The Get Outside Tour is hosted by multiple outdoor expert ambassador teams, including YouTube sensations Miranda Webster and Rainer Golden from Miranda Goes Outside, and artist and creators Alina Drufkova and Lyle Frenkel. Transportation is sponsored by Vandoit with a custom-branded van and trailer set up.
Propster adds, “Our ambassadors will inspire show attendees with their stories chronicling their adventures across the United States, along with their trail-tested, expert tips and techniques during engaging presentations designed to enhance show attendees’ next outdoor experience.”
The 2023 Get Outside Tour is proudly sponsored by Avocado, Cutty Sark, DripDrop, Field Station, Goodr, Gregory, KT Tape, Lifestraw, Nationwide Pet Insurance, Rumpl, Vandoit, Woolmark.
Exhibit space is still available for both shows. Trade show badge registration and consumer ticket sales are currently underway.
Visit www.e-revolution.bike for details on (e)revolution.