Frequently Asked Questions

The Big Gear Show features equipment, hardgoods, accessories, and a limited assortment of technical footwear and apparel which we consider “gear that you wear.” The primary categories are paddling, cycling, climbing, and camping. Overall, we focus on gear that gets people outside.

We are the national show for the outdoor hardgoods industries. Why not go outside and test products in the environments they were designed for? Plus, save some expenses and leave your tradeshow booth at home. Brands can bring their pop-ups or we can provide low-cost, full-service tent rentals. Bottom line – bring your gear and your people, and let them tell your brand and product story.

The show has a limited size in order to provide the most impactful engagement between brands and buyers. We encourage all gear brands to apply, regardless of size, especially if you have something cool and unique. We prioritize innovation and part of our value proposition for retailers is providing a platform for discovery. However, that’s not to say we will have availability. 

We are the outdoor industry, so we’ll be outside – testing products in the environments they were designed for. Brands will be in tents. Boat companies on the water. Bike companies near the lifts, roads, trails, and paths. Outdoor companies in between. The event will itself be a demo – thus, you can see product on display, go take it for a paddle, ride or hike, and then come back to the booth to plan your buy. 

See which brands came to BGS 2021!

Brands will be selected based on feedback from our retailers. Special emphasis will be placed on new, up-and-coming brands with innovative, high-quality products. We want to be the place for you to discover the innovators, disrupters, and upstart brands – but we’ll also feature the larger brands you know, love, and rely on. We’re limiting the number of brands because success for us is about quality, not quantity. Our goal is to maximize brand/retailer engagement and minimize distractions. 

The show services will be arranged through us. No unions, dolly fees, or elevator monitors. We will provide forklifts, electrical, tent rentals, tables and chairs, and other items. These will require some fees but without the normal mark-up you’re accustomed to with the big national decorators. We will also offer services for exhibitors wishing to send crates in advance with our partners at Modern Expo.

The event will be located in at the world-class Deer Valley Resort in Park City. 

Park City is only a 40 minute ride from the Salt Lake City Airport. No need to rent a car. Grab an Uber and come on up the mountain. There are free electric shuttle buses that run up and down Park City and to Deer Valley Resort. Once you accept your invitation to attend the event, we will share with you room block info. Most retailers will be housed downtown near the restaurants and nightlife – and only a five minute shuttle to the event site. 


If you’re a brand, you’ll need to exhibit to attend. Please request an application above. We also do not allow “walking the show” without a show presence.

If you’re media, the show is free, but just a heads up, we are heavily vetting media (photographers, videographers and agencies don’t qualify for media badges here; we will be vetting creators/influencers on a case by case basis).

If you’re a retailer, the event is free and if you’re one of the early registration retailers (or a Grassroots or NBDA member), we will reimburse your lodging up to $400, after the show.

I want to go! How do I register?

If you’re an innovative hardgoods brand with a story to tell, we want to hear from you. We have limited availability for next summer, but click here to request an application.